Phoenix Coach Parts: Adding Vendor Products How to Guide Part 1

Product Description:

The product Edit page product description section.
The product Edit page product description section.

This area of the product additional and editing page is used for the product description. For best Search Engine Optimization, this section should contain approximately 300 words describing the product. 300 words are not necessary but the more information you have about the product the easier search engines such as Google can categorize and display your products when customers are searching for your products.

Cost of Goods: (Not Required)

Cost of Goods (COGS) Section
Cost of Goods (COGS) Section

This area can be used to help calculate expenses. You may use this space to fill in the cost of goods (COGS), value-added labor costs + material cost + manufacturing costs. You can also enter in extra shipping costs, the last date of purchase and where you purchase the product and additional private information about the product. Later in the product edit sheet, this information calculates your profit margin for this product.

Snippet Preview: (Not Required)

Snippet Preview
Snippet Preview

This section of the page allows you to edit the way the product is displayed when found in search results. When you click Edit Snippet this form is displayed. Adding information to the Meta description helps search engines display a simple description or hook for the customer to gain interest in the product being searched.

Focus Keyword:

Focus Keyword
Focus Keyword

This is another method that search engines classify your products. By entering keywords that describe your product such as product name, search engines have an easy focus point to narrow down search results that are what the customer is looking for. We recommend that this focus keyword is also used in your product description. Repeated use of the keyword increases the likelihood that the search result for this product will be correct.

Analysis:

Analysis
Analysis

This section reviews the information provided about the product and helps give a visual feedback on how well the product listing is in an ideal search.

Do not be afraid to not have all green indicators for your product. Some instances such as external links can be difficult to obtain and, in some ways, can compromise your listing. The best method of using external links is to provide links to product resources such as manuals. Providing links to manuals provides the customer with additional information that they then can use

to make a more educated decision for purchasing the product and make your job easier as to providing information about your product under the recommended 300 words.

Providing internal links to other similar products on the website gives the customer more options to find the best product for their needs. This also provides search engines with additional routes to products within the website.

Product Data: (Required)

General Product Information

Product Data- General
Product Data- General

This section contains some of the most vital information pertaining to your product. The first drop-down box gives you several options pertaining to your product. Simple products are those that have no additional attributes and are not customizable or have different variations. Downloadable products are products that you may offer for the customer to download after purchasing the product. In the case of Phoenix Coach Parts LLC, we use downloadable content for our Manuals.

The regular price section is used for listing the retail price for the customer. Taking that number and multiplying it times the commission gives you the payment amount you will receive form Phoenix Coach Parts LLC for your product.

The taxable section is the method by which the product is taxed. Since Phoenix Coach Parts LLC is a South Dakota based business all taxes for our customers are based on South Dakota tax rates and apply to South Dakota residents.

Product Data: (Required)

Product Inventory Information

Product Data - Inventory
Product Data – Inventory

This section allows for the product to have a unique ID without using the product name. We at Phoenix Coach Parts LLC use the part number as the SKU. We recommend using this section if you are selling a product that has a part number to help Identify the product.

Enabling stock management allows you to be notified when your product is low in stock so that in that event you can make/order more of those products.

In this tab, you can also limit the product to 1 per customer if so required.

Product Data: (Required)

Product Shipping Information

Product Data - Shipping
Product Data – Shipping

To provide the best shipping rates possible please provide the total shipping weight in oz, total packaging Length, Width, and Height.

Product Data: (Not Required)

Product Linked Products Information

Product Data - Linked Products
Product Data – Linked Products

Upsells give you the option to create additional links to your products on our website. Typically, an upsell is to get the customer to spend more money – buy a more expensive model of the same type of product or add features/warranties that relate to the product in question. Simply start typing the name of the upsell item and the website will locate the product you are looking for.

cross-sell is to get the customer to spend more money by adding more products from other categories than the product being viewed or purchased. Simply start typing the name of the upsell item and the website will locate the product you are looking for.

Product Data: (Not Required)

Product Attributes Information

Product Data - Attributes
Product Data – Attributes

If your item is a variable product attribute can be added to this section. In the case of Phoenix Coach Parts LLC, we use this when listing our apparel. Attributes in this section can be sizes, color or any other variable that is similar in the products.

Once attributes are assigned to a product many product variations can automatically be created and each variation requires its own unique SKU. An example would be a Large, Black, Veteran Owned / American Made T-Shirt can have a different SKU then a Small, White, Veteran Owned / American Made T-Shirt. Another example would be our rear lenses the mold for these lenses is the same mold, but the colors come in Clear | Amber | Red. Each has a unique SKU but are similar in design.